Baseball has tried gimmicks and, from Monday Night Baseball, to yellow baseballs, to chemically enhanced boppers, they were all decided failures. Villains crafted on Madison Avenue are gimmicks, plain and simple. There is nothing genuine about LeBron James or his new found “popularity” with the Heatles. Heck, he is even selling himself as the villain now because, he has realized that it will make people pay attention. But, no one seems to ask if that is the kind of attention the game needs.
What happens if the Heat win? Don’t all the “new” fans that flocked to The Finals to hate LeBron go back to what they were doing? Wouldn’t basketball be better served by selling those fans on their product? I mean, this is probably the most entertaining NBA Finals in 5 or 6 years. But the NBA hasn’t mentioned that because it is easier to just sell the villain angle.
Baseball would be making the same mistake. Let’s just enjoy what Bryce does on the diamond. People want to see that. Baseball doesn’t need a villain because the game is healthy and entertaining. People are watching and coming to the yard and the game seems like it has totally recovered from the steroids mess.
This is no time to take a big part of the next generation, and turn him into the McRib. I mean, in the end, isn’t the wise move going to always be the opposite of what LeBron does? I just hate that guy.